Innovating the In-Store Experience for Fashion Retail

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Featuring leading speakers from within and outside of the Industry, the Content Sessions bring you actionable and inspiring insight delivered on trends, opportunities, skills, best practices and personal growth; providing you with the means to inspire innovation, leadership and growth for you and within your own organization. Please visit frequently to see the details as they are added.

Sunday, March 19

Erik Qualman

Opening Keynote: Innovation by design: becoming the disruptor vs the disrupted and socialnomics winning customers hearts and minds at scale.
6:00pm – 6:45pm


Erik Qualman
Top Technology and Motivational Speaker, #1 Bestselling Author, Former Sitting Professor at Harvard & MIT’s edX labs

#1 Best Selling Author and Keynote Speaker Erik Qualman has performed in 55 countries and reached 50 million people.

His Socialnomics work has been on 60 Minutes to the Wall Street Journal and used by the National Guard to NASA. His book Digital Leader propelled him to be voted the 2nd Most Likeable Author in the World behind Harry Potter’s J.K. Rowling.

What Happens in Vegas Stays on YouTube helped Qualman be listed by Forbes and Fortune as a Top 100 Digital Influencer. His business books are used in over 200 universities and he has received an honorary doctorate for his groundbreaking work.

How to Sell on LinkedIn is becoming mandatory reading for sales teams. Qualman was formerly a sitting professor at Harvard & MIT’s edX labs.

Monday, March 20

Cheryl Mills Knight

Building a Community First Brand
1:30pm – 2:15pm


The story of a brand and its connection to the community.
Kendra Scott


Cheryl Mills Knight
SVP of Brand & Culture, Kendra Scott

Cheryl is one of the founding members of Kendra Scott, a global fashion lifestyle jewelry brand. The first marketing hire in 2005, Cheryl has since built the internal Kendra Scott marketing, creative and brand functions from the ground up, supporting the company in its growth to becoming a billion-dollar brand with 120+ stores nationwide.

An accomplished executive with digital and traditional marketing strategies and a proven track record of steering brand vision, Cheryl established the company’s foundational strategies for brand, digital, and experiential marketing around Kendra Scott’s pillars of Family, Fashion & Philanthropy. She was also the creative architect of the initial e-commerce platform, including developing the interactive Color Bar™. With the demands of the hyper-growth company, Cheryl built Kendra Scott’s in-house marketing agency consisting of a multi-versed creative team including Art Direction, Graphic and UX Design, Photography, Digital Media, Copywriting, Content Strategy, Social Media, and Events.

Her passion lies in sharing her knowledge and mentoring future leaders. Cheryl is currently an advisor to the Kendra Scott Women’s Entrepreneurial Leadership Institute at The University of Texas at Austin, a program that she helped conceptualize and build. She has been a guest lecturer at The Art Institutes, Savannah College of Art and Design, The University of Texas at Austin, and Temerlin Advertising Institute at Southern Methodist University.